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Still riding the wave from his widely supported OWSLA debut “Hot Drum,” JOYRYDE is back with a rap-meets-trap gamechanger titled “Damn,” featuring Indiana-based rapper Freddie Gibbs. With a mixture of rhythmic vocals and heavy drops, this track has the dynamic appeal that has bolstered JOYRYDE’s swift rise to stardom.
“After I made the instrumental for this record, I found it very hard to fit a vocal on it,” JOYRYDE said. “Most verses I tried were lazy and too ‘styled out.’ Freddie’s vocal crushed it. The man has a serious sense of rhythm in his bars.”
In addition to spending time in the studio cooking up new original tracks, JOYRYDE has introduced a new full live stage production dubbed “C.A.R” (Calling All Rydrz)–complete with a full-size 1969 Dodge Charger on stage. JOYRYDE premiered “C.A.R” earlier this September at his debut, sold-out show in Los Angeles and will be taking his show to New York City on Dec. 30 at Webster Hall with a full support line up announcing soon. Most recently, Joyryde was tapped as the first artist to curate Axwell’s ‘Weekend Weapons’ Spotify playlist.
“Damn” is accompanied by a tripped out music video that takes viewers on a psychedelic JOYRYDE through a series of visual hallucinations and fractaling images. The video maintains the artist’s reimagined car imagery found in his stage production as an ongoing thematic element.